From a Q and A today on Twitter:
SGUnite tweeted to Syfy this question: @
SyFy what are your thoughts on the
#SGU vs Being Human ratings?
http://on.fb.me/SGUvsBeingHuman #SaveSGU #SGUnite
Syfy tweeted back: @
SGUnite Depends what happens in the next few weeks, and depends on the 18-49 comparison. Basically, too soon to know anything yet.
SGUnite then replied: @
Syfy Okay, that's fair enough. Do you think that if BeingHuman does tank, it could possibly lead to a renewal for SGU for ONE FINAL season?
Syfy answered: @
SGUnite No, because shows succeed or fail on their own, not in relation to other shows. See my next post.
I see a lot of tweets from folks who think we pulled one show to be able to make another. It doesn't really work like that. Once a show... ...is on the air, it will succeed or not succeed on its own. We don't pull shows that are working to try other shows. There is room for.....every show we air to be successful. And we'd LOVE that to happen. You never launch a show planning to not continue it. Broadly speaking, success means having enough viewers to allow us to keep making the show. RT @
StephenCWLL please define successful. Another aspect of this is that shows don't compare directly to one another. X number of viewers may be as success for one show & not another
Q) @
Cschoenfeld is that success number tied to the cost of the show? A) Partially. Also MANY other factors tho. It's a VERY complex biz
Q) @
emilyp901 if a show gets low ratings but still wins its timeslot do you consider that successful?
A) Winning a timeslot is largely irrelevant. That's more a broadcast network issue than a cable network one. Hey @
TedOnTV what's your POV?
Syfy retweeted TedonTV's answer: Teds POV RT @
TedOnTV I absolutely agree. While its nice to make the claim when we do win it's really not important. Doesn't measure success
GetUrGameFaceOn asked: @
Syfy so what happens if that 'room' is full of successful shows, for five years, how do you ensure new content for viewers?
Syfy replied: @
GetUrGameFaceOn I don't know of any network in history that had too many successful shows. Great problem to have though!
Q) @
TheRealHeatherG Do u pay attention to Twitter to see how people feel about shows? If a show's on the bubble wud a Twitter campaign help?
A) Yes we pay attention to all social media, but campaigns only help if they help attract new viewers & bolster rating. For instance... If a show isn't successful w/1 million viewers, but all 1 million send us a tweet about it, the rating still doesn't support the show Keep in mind, we WANT the show to succeed. That's why we made it. Economically we just can't sustain it below certain viewer levels. What would be more helpful to the show is if those 1 million viewers tweeted their friends to get more viewers watching.
Later, this exchange:
@
justinAcherry Q) Have you ever considered putting a fan favorite show on to show loyalty to fans who've been loyal?
Syfy A) We put on fan favorite shows & marathons all the time as long as we think they're "favorite" enough for people to watch.
@
justinAcherry Q) I was referring to keeping a show on like SGU just to give the fans some closure with a final season as a thank you?
Syfy A) Ah. We could only do that if it was financially feasible. We were eventually able to air the
#Farscape miniseries, for instance.
(my aside: keep in mind he tweeted earlier in the week that they'd probably air the SGA Movie if it were made,so obviously they think THAT would be profitable!)
Q) @
GetUrGameFaceOn are there ANY other examples?
Syfy A) Possibly Jericho & Dollhouse...don't know how those worked though